Privacy Policy

New Friends Barbershop ("we," "us," or "our"), located in Lubbock, Texas, is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit our website newfriendsbarbers.com, use our chat widget, or schedule an appointment with us.

Please read this policy carefully. By using our website or providing your information, you agree to the practices described below.

1) Information We Collect

We may collect the following types of information:

• Contact Information — name, phone number, and email address when you fill out a form, use our chat widget, or book an appointment.
• Appointment Data — date, time, service selected, and barber preference when you schedule online.
• Communications — messages you send us through the website chat widget or via SMS/text message.
• Usage Data — pages visited, time spent on site, browser type, and referring URL, collected automatically through cookies and analytics tools.
• Device Information — IP address, operating system, and device type for security and analytics purposes.

2) How We Use Your Information

We use the information we collect to:

• Confirm, remind, and manage your appointments
• Send appointment reminders and follow-up messages via SMS or email (where you have opted in)
• Respond to questions and inquiries submitted through the chat widget or otherwise
• Request reviews and feedback about your visit
• Improve our website, services, and customer experience
• Send promotional messages about offers or events (only where consent has been given)
• Comply with applicable legal obligations

3) SMS / Text Message Communications

You can opt out of SMS messages at any time by replying STOP to any message we send. After opting out, you will receive a single confirmation message and no further texts. Reply HELP for assistance or contact us directly.

Opting out of SMS will not affect other services, including appointment scheduling or in-person visits.

We do not sell or share your phone number with third parties for their own marketing purposes. Your number is used solely for communications related to your relationship with New Friends Barbershop.

4) Cookies & Tracking

Our website uses cookies and similar tracking technologies to analyze site traffic and improve your experience. These may include:

• Essential cookies — necessary for basic site functionality
• Analytics cookies — help us understand how visitors interact with our site
• Widget cookies — set by our live chat widget for session management

You can control cookie preferences through your browser settings. Note that disabling certain cookies may affect site functionality.

5) How We Share Your Information

We do not sell your personal information. We may share information with:

• Service providers — third-party vendors who assist in operating our website, booking system, and CRM. These vendors are contractually required to protect your data.
• Legal authorities — when required by law, court order, or to protect the rights and safety of our customers or staff.
• Business transfers — in the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

6) Data Retention

We retain your personal information for as long as necessary to provide our services, comply with legal obligations, and resolve any disputes. Appointment records are typically retained for up to three (3) years. You may request deletion of your data at any time by contacting us.

7) Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, disclosure, or misuse. However, no method of transmission over the internet is completely secure. We cannot guarantee absolute security.

8) Children's Privacy

Our website and services are not directed to children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can delete it promptly.

9) Your Rights & Choices

Depending on your location, you may have rights to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your information
• Opt out of marketing communications at any time
• Opt out of SMS by replying STOP to any text we send

To exercise any of these rights, contact us using the information in Section 10.

10) Contact Us

If you have questions about this Privacy Policy or how we handle your information, please reach out:

• Business: New Friends Barbershop
• Location: Lubbock, Texas
• Phone / SMS: (806) 500-2675
• Email: hello@newfriendsbarbers.com

11) Changes to This Policy

We may update this Privacy Policy from time to time. The "Last Updated" date at the top of this page reflects the most recent revision. Continued use of our website or services after any changes constitutes acceptance of the updated policy.